DESIGN UNIFIES A CULTURE AND THREE DISTINCT BUILDINGS.
Bunim/Murray, the production company that pioneered reality TV—Keeping up With the Kardashians, Project Runway, Born This Way—wanted to bring together its production and operations teams to create a unified culture at a new location. They selected three distinctly different but adjacent buildings on 2 ½ acres at an abandoned campus in Glendale, CA. To unite and brand the buildings as a single entity, IA designed a continuous architectural screen of woven stainless steel mesh that clads the buildings, creating a monumental and unifying façade which boldly identifies the new complex, plays on multiple definitions of the word screen (video, television, protective, ornamental), and provides the privacy celebrities require.
Collaboration space, conference rooms, huddle and phone rooms, in addition to studios, make-up and production rooms, and multiple lounges and break rooms are all part of the mix. One of many challenges revolved around persuading the film editors to give up their private offices. In the end, out-sized, six-foot-high, fully enclosed cubicles, now popular with the editors, were the solution.
Original graphics used to publicize past and current Bunim/Murray productions as well as unique artwork referencing popular shows adorn the walls. A large lounge, with pool table and bar, opens to an outdoor patio via a garage door.
”The challenge was to transform two empty and significantly run-down buildings into an understated showpiece for this high-profile client,” says Lisa Kelly, IA Managing Director in Orange County.