The mantra we’ve followed for years still gets to the heart of our work.
Design is our foundation. From this foundation we’re building a global practice of like-minded professionals who are passionate about design—well executed, timeless, powerful design that improves peoples’ lives.
Place gives form and life to the functions it serves; it influences perception, interaction, work, and user experience. For IA, design is the unifying discipline that connects innovation with creativity and unites diverse disciplines, technologies, and components to shape effective and forward-thinking work environments.
The workplace today is a valued asset that with the right strategic foundation can bolster staff productivity and collaboration, encourage and support a variety of work modes, enhance wellness, and much more.
For IA, the first step is to gain an in-depth understanding of the organization’s culture, its business drivers, what it does, and how its people work together. It is a deliberate approach that maps out the direction of a given initiative.
Establish an approach to develop a work environment that champions the organization’s vision, culture, work, and human needs, now and for the future.
Does the work environment align with best practices and industry metrics? How does it fall short? Remedy.
Define the organization’s state of mobility. Identify tools and resources to better support the workforce and mobility.
How does the organization occupy its real estate? Develop options for more effective use.
Create a capital improvement plan that supports regular updates to maintain a high-quality work environment over a defined period of time.
To effectively support the workforce, set overarching goals and a strategy to achieve them for an existing or new facility or facilities.
Champion the workforce transition to a new work environment and/or way of working.
Develop customized resources to improve the work environment experience and facilitate ongoing strategy management.
Experiential Graphic Design
Experiential Graphic Design (EGD) makes graphic design an integral component of the built environment to visually express and communicate the message and brand, implement signage and wayfinding, deliver information, and create a sense of place through three-dimensional space.
To seamlessly unite the design of space and interpretative graphics, IA practitioners draw on sophisticated architectural and graphic skills, a deep understanding of how a space will be used and who will use it, and strong, clear, messaging.
Use typography, color, imagery, form, texture, photography, art, and/or digital experience to integrate brand and message into three-dimensional space.
Create a brand strategy for graphics and messaging to be integrated into the built environment, based on an investigative deep dive into client brand and culture and subsequent analysis to gain a nuanced understanding of how users will experience the space. Identify design opportunities for maximum impact to deliver a memorable sense of place.
Design intuitive information systems that guide users through the built environment—using signage, maps, symbols, colors, and other communicative materials—to heighten their understanding and experience of the space.
EGD Design Guidelines
Create design guidelines that are flexible and scalable as national or global standards to communicate and maintain a consistent brand identity across architecture and interior design at numerous locations.
Design Advisory & Support
Services include consultation on any aspect of the built environment relating to graphics and wayfinding; assessment of client-provided materials and existing signage/graphics; advice for in-house client graphic teams on Experiential Graphic Design applications; graphic production support; and advice on the design intent of graphics programs for implementation.
Metrics make it clear that the interaction between people and place affects physical and psychological wellbeing, and that an emphasis on wellness leads to greater productivity and reduced downtime. Everyone should love where they work and be engaged by the environment and its amenities for recharging and work-life balance.
IA’s human-centered design takes a holistic approach to uniting user needs, the work environment experience, and the built environment for a better quality of life. We invite full team collaboration—client, designers, engineers, partners, and landlord. The quality of air, water, and light and the need for comfort, fitness, nourishment, occasional privacy, access to nature, and aesthetics that reflect culture—features that contribute to wellbeing—are all factors in a design customized to client goals and culture.
WELL certification focuses on the workforce and the work environment; LEED certification focuses on building systems and materials sustainability. Both certifications are measured against set standards, and IA professionals are champions of both.
Use best practices and the latest technologies/materials for sustainable construction.
Does the current work environment align with best practices and industry metrics for wellness and sustainability? How does it fall short? Remedy.
Design for human bodies & minds
Define the basic parameters—physical, cultural, psychological— for a healthy, humane space that compliments client culture and mission.
Culture / Visioning
Explore in depth the organization’s culture, and identify the best ways to promote wellness and sustainability within that culture.
What aspects (thermal, ergonomic, acoustical, etc.) of the built environment impact user comfort? Strategize solutions for comfort and health that will work within the organization’s culture.
IA is an early adopter of the most advanced and powerful technologies available for developing our designs and for communicating our design intent to clients.
We were quick to adopt Revit and BIM and are now leveraging the next wave of software and hardware: robust virtual-reality technology capable of generating an immersive, three-dimensional depiction of space. Supplementing standard architectural renderings, plans, and materials boards, VR interface—combined with 3-D scanning of site conditions at the project’s inception—helps us create more accurate, photorealistic, and experiential representations of the space to be built, capable of conveying subtleties of finish quality and atmosphere. The technology even allows us to share proposed designs with clients and stakeholders much earlier in the development process, enabling more time for fine-tuning while also sparking more constructive discussions and quicker decision-making—all of which lead to a more resolved and informed spatial solution. These pioneering methodologies also help streamline workflow at every step, saving time and money as well as heightening ideation and communication within our design teams.
On all projects IA uses Revit, the world-standard BIM-authoring tool for architecture.
Gather existing site conditions via 3D-scanning hardware and software helps to create a highly accurate “point cloud” of the spaces we design. Integrating real estate, human resources, design, building, and facilities data in this manner yields a robust information model that can be shared and utilized by all collaborators and stakeholders.
Bring project teams together consistently—for better project delivery and outcome—using IA’s Integrated Project process that transports clients’ global design standards into a BIM workflow for sharing from a single point of truth.
Share BIM assets on a global scale and add resources seamlessly to client projects with IA’s use of Citrix Virtualization, which integrates all tools for all staff and global partners at all locations in a private cloud environment.
Produce accurate and panoramic renderings throughout the design process, created from the same model from which all design documentation is harvested. This IA workflow feature provides for a quick response to client feedback and a high level of confidence and trust in project outcomes.
Virtual Reality (VR)
Using an immersive VR system that IA pioneered for interior architecture, clients and project teams are able to engage with the design throughout the entire process. Supplementing Revit model screen renderings with a simulated 3-D visual that is explorable and interactive allows end users to interact with their space long before it is built, helping to support change management.
Design Intelligence Consulting
Services include BIM to Facilities Management; Design Standards BIM Integration; and Retail Visualization and Analytics.