Episode 7: NASCAR and “Mobile” Green Communities
Mike Lynch, Vice President of Green Technologies for NASCAR, talks about the organization’s unique and innovative environmental initiatives.
For the past 68 years, NASCAR has embodied the pop-up concepts that have recently gained favor in the design of the built environment. As an ecosystem, each race is like a small Midwestern town: Each event draws 100,000+ fans to its stands, and up to 20,000 campground spots. So how does NASCAR manage its collective carbon footprint?
- Nearly one dozen of NASCAR’s venues utilize some type of solar or wind technologies.
- Mobile broadcast centers utilize alternative energy operation solutions.
- NASCAR runs on E15 ethanol, made from American-grown corn.
- Fan engagement fuels the green movement; 80 percent of its 10,000,000-member avid fan base believes in the goals of NASCAR Green.